Whimm - No Promotion

WHIMM formed around the shadowy heart of the Toronto post-punk underground over a decade ago.

The partnership between Mounir Al Shami and Andrew Matthews has emitted sporadic musical shards over time, while slowly evolving into something so much bigger than its beginnings. Ideas seep out of every corner of No Promotion, showcasing a burning desire to explore and challenge while delivering very direct sonic offerings. The result is an album that feels as if you took the entire Coil discography and smashed it into pieces, assembling these precious songs from the fragments. Or as if Vangelis beckoned Section 25 to the studio in hopes of recording the score to a seedy film. The resulting LP is in a state of flux—equal parts motion and decay.

Al Shami and Matthews weave their lyrics throughout, words describing a search for lucidity, and of reactions and reflections. Al Shami—speaking from the Palestinian diaspora—ruminates on displacement, both personal and collective. His journey from having “been without a land and I can still see clearly” in “Rhymes of December” to a more defiant “we will be back again, no matter how it ends or where we’ve been” in “Returnal” takes a very insular turn on No Promotion. That sense of alienation pulls at the very center of a relationship when land and circumstances separate: “And after our last breath, all that’s left in me is our flesh and fears, your last words would swim for years, you’ll never find a home in me.” Hearts on the outskirts that know the direction. 

For Fans Of: Lowlife, Section 25 and John Carpenter soundtracks