{"product_id":"bcuc-the-road-is-never-easy","title":"BCUC - The Road Is Never Easy","description":"BCUC - Bantu Continua Uhuru Consciousness have been channeling the spirit of Soweto for over twenty years.\nIndigenous funk, hip-hop consciousness, and punk rock energy fused into something\nutterly original and deeply rooted. Their mantra: Music for the people, by the people,\nwith the people. \u003cbr\u003e\u003cbr\u003eFrom humble beginnings rehearsing in a shipping container, a stone's\nthrow from the church where Desmond Tutu organized the escape of the most\nwanted anti- Apartheid activists, they kept believing in their dream of self-empowerment.\n\u003cbr\u003e\u003cbr\u003e\n\u003ci\u003eThe Road Is Never Easy\u003c\/i\u003e is BCUC's fifth album and their debut on Outhere Records. On\nthis new offering, BCUC take listeners on another Afro- psychedelic journey into the\nsoul of Soweto. It feels like a gospel sermon colliding with a punk concert,\n\"guaranteed to touch untapped corners of your soul\" (OkayAfrica). BCUC's music is\ndeeply rooted in history and echoes the voices of the ones who came before. The\nroad was never easy for the people of Soweto who originally came to work in the\nmines of Egoli, the City of Gold, Johannesburg. When apartheid finally ended after a\nlong struggle, it was hoped that life would improve. But more than 30 years later,\nmany of those initial hopes and dreams are still waiting to be fulfilled. This album is\nabout that struggle.\u003cbr\u003e\u003cbr\u003e\nThe album contains 10 brand new songs - a record for BCUC, whose previous albums\nfeatured an average of 3 songs. It represents the culmination of more than two\ndecades of performing together and building a reputation as a powerful live act.\nThese ten songs encapsulate that same live energy, each one building gradually and\ndrawing you into BCUC's Afro- psychedelic stream of consciousness. It's a seismic\ntour de force through life in Soweto today","brand":"Outhere","offers":[{"title":"LP","offer_id":51000293392662,"sku":"RMX-61511","price":25.99,"currency_code":"GBP","in_stock":true},{"title":"CD","offer_id":51000293589270,"sku":"RMX-61512","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/7750\/2998\/files\/147a5d79462285284740f800401da9ce_80f17111-9894-492f-8f62-225fd6268db3.jpg?v=1769786088","url":"https:\/\/resident-music-uk.myshopify.com\/products\/bcuc-the-road-is-never-easy","provider":"Resident Music UK","version":"1.0","type":"link"}